Posted by Joe Doyon on December 6, 2023

PineRock, an award-winning experiential and communications agency, serving some of the world’s most recognizable brands, brings in new talent to support its ambitious growth plans, with the addition of Patrick McCavanagh, Senior Vice President, Client Services.

“PineRock is growing and evolving and 2024 will be a pivotal year. We are tapping into exciting new verticals, and it’s critical we have the right people to support these initiatives,” says EVP and Chief Revenue Officer, Joe Doyon. “We’re thrilled to have Patrick join our team and help our clients create authentic, impactful engagements.”

McCavanagh brings over 20 years of industry experience with him most recently having led new business for the Boston and New York offices of Jack Morton Worldwide. McCavanagh’s knack for leading award-winning teams spans past his experiential industry expertise and into his work as a championship-winning lacrosse coach. His relentless pursuit of delivering meaningful experiences combined with his penchant for pushing creative bounds creates a unique brand of leadership style that seamlessly aligns with PineRock’s work and culture.  PMCCAVANAGH_1-2

“I consider myself a creative person at my core, and am always looking to keep up with the latest and greatest live experiences,” shares McCavanagh. “PineRock’s current innovations and drive to deliver world-class solutions appealed me and I’m excited to be a part of this team to guide clients, old and new, towards fresh and creative engagements with their most trusted audiences.”

Ed Romanoff, CEO & Founder, comments, “I am constantly amazed by the strength and ingenuity of the team we’ve built at PineRock, and we are proud to welcome Patrick. Our clients have come to expect expertise and thought leadership from us to tell their brand stories, and we’re ready to level up those strategic offerings with the addition of talent like Patrick.”

Some of Patrick’s past, award-winning work was done for the likes of L.L. Bean and LEGO and spans across industries including music and sports entertainment, technology and pharmaceutical. In addition to being a strategic leader in experiential marketing, and a highly-regarded lacrosse player and coach, Patrick serves as a community leader through involvement in extracurricular programs and fundraising efforts. Patrick currently resides in Hingham, MA.

Joe Doyon

Written by Joe Doyon

Joe Doyon is a Senior brand, marketing, and client strategist with over 20 years as an industry leader. He is an expert at developing digital, live, and hybrid events, and a master at creating the ultimate brand experience in any environment. His consistent success comes from the ability to blend proven methodologies with innovative approaches and technologies. Joe has also been recognized by LinkedIn as one of the "Top 3 Most Engaged Agency Executives."