Experiential Marketing & Event Strategy Insights | PineRock

PineRock Names Tracy Thompson-Harte Senior Vice President of Client Services During Landmark 30th Year

Written by Joe Doyon | 5/8/26 7:04 PM

New York, NY – PineRock, an award-winning experiential agency partnering with some of the world’s most exciting brands, is continuing its momentum in its 30th year with the addition of Tracy Thompson-Harte, Senior Vice President, Client Services. Based in Connecticut, Thompson-Harte brings deep experience building strategic client partnerships across technology, healthcare, and global consumer brands.

“As we celebrate 30 years of PineRock, we’re focused on what’s next—building on our strongest year of growth to date and continuing to invest in the future of our business and our clients,” says Joe Doyon, EVP and Chief Revenue Officer.

Thompson-Harte has worked with brands including Proofpoint, Pepsi, PopSugar, Dell, Samsung, Novo Nordisk, Cognizant, and Boehringer Ingelheim. She has been part of leading agencies such as Opus, Wilson Dow, INVNT, and Sparks, helping drive growth and expansion into new verticals.

“I was drawn to PineRock because of the way the team thinks—strategically, creatively, and always through the lens of client partnership. There’s real momentum here, and I’m excited to help shape what comes next,” Thompson-Harte said.

That trajectory and momentum continues to earn industry recognition, with PineRock recently named to Event Marketer’s 2025 IT List of Top 100 Event Agencies.

“In her role, Thompson-Harte will lead strategic client partnerships, champion business growth, and serve as a relentless advocate for clients—bringing a powerful combination of strategic thinking, bold leadership, and a results-driven approach to creating connected, high-impact event experiences,” said Ed Romanoff, CEO & Founder.